Manifest Completion Flow Analysis

Conducted a deep-dive analysis of how users complete manifests in the platform. Identified key drop-off points, documented user pain points through support ticket analysis and observation, and produced a structured product brief with prioritized recommendations. The analysis led to concrete UX improvements that reduced completion time.

• End-to-end workflow mapping of the manifest completion process
• Quantitative drop-off analysis at each step
• User pain point documentation from support tickets and observation
• Prioritized recommendation matrix with effort/impact scoring
• Structured product brief with success metrics

Manifest completion was the most-used feature but had the highest support ticket volume. The gap between usage and satisfaction signaled a clear product opportunity.

Learned how to frame product problems with data rather than assumptions, and how to write briefs that engineering teams can actually act on.